This Cookie Policy explains how FLUFFY HERO PTE. LTD. (“we”, “us”, or “our”), a company incorporated under the laws of Singapore with Company Registration Number 202205131C, uses cookies and similar data-gathering mechanisms on our website, www.briskpetsafe.com (the “Website”).

This policy is formulated to maintain strict compliance with the Singapore Personal Data Protection Act (PDPA), the European Union General Data Protection Regulation (GDPR), and the EU ePrivacy Directive, ensuring transparent data practices for our European and international visitors.

1. Understanding Cookies

Cookies are small text files placed on your computer, tablet, or mobile device when you browse online content. They assist in data retention, memory of user preferences, and overall operational efficiency of the Website.

2. User Choice and the Consent Mechanism

We respect your autonomy regarding data choices. To ensure compliance with European privacy standards, our Website features a dedicated cookie consent banner upon your first visit.

  • Necessary Cookies Only by Default: When accessing the Website, all non-essential cookies remain inactive by default.
  • Voluntary Consent: Non-essential cookies will only be deployed to your device if you explicitly click the “Accept” button on our cookie banner.
  • Freedom of Choice: You are entirely free to decline non-essential cookies or modify your selection at any time via your browser settings without facing any restriction in purchasing our indoor pet space products.

3. Categories of Cookies and Retention Periods

In accordance with Singaporean and European statutory requirements, the specific operational purposes and retention lifespans of the cookies utilized on this Website are detailed below:

Strictly Necessary Cookies

These tracking files are mandatory for the fundamental operation of the online store, allowing you to move around the Website and utilize vital features like the shopping cart. Without these, the core operational flow of the shop cannot be maintained.

  • Retention Period: Mostly session-based (deleted automatically when your browser is closed), though certain localized settings may persist for up to 12 months.

Third-Party Cookies (Stripe)

To facilitate processing operations and maintain rigorous standard parameters for commercial transactions, our Website integrates third-party cookies handled directly by our external payment infrastructure service provider, Stripe. These cookies assist in verifying transaction integrity and performing essential fraud mitigation assessments.

  • Retention Period: These persistent third-party cookies remain active on your device for periods ranging from the duration of your browsing session up to a maximum of 24 months, satisfying standard European compliance and verification timelines.

Performance and Analytical Cookies

These cookies collect aggregate, anonymous information regarding how consumers navigate the Website. This operational data helps us assess structural performance and enhance the general user path.

  • Retention Period: Stored for a limited duration, expiring automatically within a maximum of 14 months from the date of collection.

4. Third-Party Data Handlers

As explicitly stated above, third-party functional cookies are active on this Website. Specifically, cookies relating to commercial checkout flows are operated and handled by Stripe. Stripe processes this functional data independently in accordance with its international privacy policies to support transaction monitoring and commercial operational compliance.

5. Managing and Disabling Cookies

Beyond our built-in consent banner, you can control or restrict cookie settings directly via your internet browser. Most modern browsers allow you to:

  • Review cookies currently stored on your hardware and delete them individually.
  • Block third-party cookies completely.
  • Block cookies from specific domains.
  • Delete all cookies upon closing your browser.

Please note that removing or restricting essential parameters may affect your user experience, and certain features within our checkout pipeline may alter their standard behavior.

6. Corporate Contact Information

For any inquiries regarding this Cookie Policy or the data management practices implemented by FLUFFY HERO PTE. LTD., please reach out to our corporate office via the official channels below:

  • Company Name: FLUFFY HERO PTE. LTD.
  • Company Registration Number: 202205131C
  • Registered Corporate Address: 53 Ubi Avenue 1, Singapore 408934
  • Warehouse & Logistics Facility: 53 Ubi Avenue 1, Singapore 408934
  • Official Corporate Email: indoor@briskpetsafe.com
  • Official Contact Phone Number: +65 68407855